CONCEPT:

We had a fun idea to create a story of  Mr.CODDIWOMPLE (MR.CW) using the sketches and trials that our clients or managers send us. They often have unrealistic expectations or low-quality designs that they want us to fix or make work. So we decided to use their handy sketches and trials as inspiration for our own logo and slogan for CODDIWOMPLE. We redraw them in a sarcastic way to show how silly they are.




​​​​​​​​​​​​​​FRONT & BACK





STORY:

Mr. CW was so frustrated with his team of designers that so he decided to design this collection by himself. He wanted to showcase his vision and style, without compromising on quality or creativity، hoped that his customers would appreciate his efforts and his products

However, my boss (Mr. CW) had a different vision. He sent me a sketch that was dull. He rejected all my attempts to make something fun and quirky. He even took over the design process himself. I felt like I wasted my time and talent on this project.​​​​​​​​​​​​​​


SHOT:       Icy Studios & Sens.eg
2 SHOT:    Adrygraphy (sketches)
MODELS:   Maryam Hissen & Pier Bolus
SCOPE:     Merch Design, T-shirt Design.                       
SECTOR:   Fashion                                
YEAR:       2023​​​​​​​​​​​​​​


MR.CW
Published: