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JETOUR | DASHING GLS 2023

Credits
Video & photoshoot : Tarek Darwish
Agency : Graphic store
Art direction : Fady Akram Habashy
A project for Jetour Auto in Egypt aims to transform ordinary automotive photos into visually captivating and compelling images.

Jetour Auto, a prominent player in the automotive industry, seeks to elevate its brand presence in the Egyptian market by showcasing its vehicles through striking visuals. This project focuses on creating a visually cohesive and appealing portfolio that resonates with the local audience, highlighting the unique features of Jetour's automobiles.


Objectives:
Visual Appeal: Elevate the aesthetic appeal of Jetour Auto's vehicles through meticulous photo editing techniques. Enhance colors, contrast, and lighting to make the cars stand out in the diverse Egyptian landscapes.
Cultural Integration: Incorporate elements of Egyptian culture and scenery into the images to create a connection with the local audience. This may include iconic landmarks, traditional motifs, or vibrant cityscapes, ensuring the photos are relatable and resonate with the target market.


Main Key Visual 

Compositions 
all photos were capture in one place so the object was to turn all photos into a realistic Egyptian shoots without going anywhere also give every visual what it need to showcase the new vehicle.



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JETOUR | DASHING GLS 2023
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JETOUR | DASHING GLS 2023

Published: