Project: KFC : Go Cup Promotion
Role: Creative Group Head / Copywriter
The Go Cup menu isn't just about incredible flavors; it's an experience that defies the ordinary. Imagine this: the taste is so exquisite, so rich and fulfilling, that even a person trying on a new pair of pants hesitates to use their hands to adjust the fit. Why? Because the cup filled with these delectable delights is simply too good to momentarily set aside.