YOU.EMPOWERED is a launch campaign we developed and produced for OMsignal, developers of the world's first collection of biometric smartwear.
 

Advanced bio-sensing apparel is here to track your activity, physiological stress and fitness levels, helping you get total control over your body. OMsignal Smartwear is high-performance compression gear with health sensors embedded into the fabric to gather your deep biometric signal and vital signs including heart rate, breathing rate, breathing volume, movement (including steps and cadence), movement intensity, heart rate variability and calories burned. The information is immediately transmitted to the OMsignal app, providing insights to push yourself to a higher level, every time you work out and throughout your daily life.

Discover a higher performing you at OMsignal.com

 

Client: OMsignal
Production & Post-Production: Tuxedo
VP Création & Director: Ludwig Ciupka
Creative Direction & Copywriting: Ollie Miles
Client Services: Nancy Gendron, Rachelle Houde Simard, Caroline Grutman
Web Design: Felipe Elionay
Photography: Ludwig Ciupka
Cinematography: Gabriel Brault-Tardif
Editing and Effects: Jean-Michel Simard