What's next for Arizona? For APS, next is looking forward and being ready to meet Arizona's future energy needs.
What’s next for Arizona? For APS, next is investing millions in modernizing the grid to power innovation.
This campaign feature employees as the main deliver of the options message.
Using their actual status as an APS employee to give credibility in the spot, rather than just hiring an actor. 
 
Associate Creative Director :: León Topiltizin
Copywriter: León Topiltzin
Client: Arizona Public Services
Agency: Urias Communications
"Next" Ad Campaign
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"Next" Ad Campaign

Cleaner Energy Commercial :: Spanish (2014)

Published:

Creative Fields