Full Branding Initiative for a leather goods company based here in Encinitas, California. The artist begins by tanning the leather in the California Sun, she then makes her mark with distinct stamped patterns. She pairs her work with suede binding to achieve a natural, earthy look.
The Brand Initiative included:
1 primary logo,
2-3 complementary logos,
brand color palette,
5 illustrations,
business cards,
and a comprehensive brand book
