Eric Koenig's profile

Graphic Design | Run for Rwanda 5k Race

Run for Rwanda 5k Race
Overview: Designed visual assets for "Run for Rwanda 5K Race" to support clean water initiatives, in collaboration with Liquid Church Art Director Carlos Fernandez. Aimed to engage participants and sponsors through compelling visuals.

Role: Contributed to concept, design, and implementation across digital and physical materials, under the creative director art director's guidance.

Challenges and Solutions:
Developed a cohesive design system that could be used across various mediums.
Designed engaging website and promotional graphics for easy event participation and donations.

Outcome: Achieved increased race participation and donations. Received positive feedback for the campaign's visual identity and its impact on the clean water cause.

Reflection: Learned the value of empathy in design and the impact of teamwork on achieving goals. The project demonstrated design's power in driving social change.

Gallery: Includes event logo, promotional materials, and race day photos, showcasing the design's role in the event's success.
Graphic Design | Run for Rwanda 5k Race
Published:

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Graphic Design | Run for Rwanda 5k Race

Published:

Creative Fields