Action for Global Health
Illustrated storytelling for a global challenge.
The campaign for Action for Global Health carries a powerful message: access to health for everyone, no matter where they are. To effectively communicate this message and incorporate important information, we created a compelling narrative and accompanying illustrations.
We chose a minimalist style, using shape representations of people with subtle textures, creating a neutral backdrop that allows the viewer to concentrate on the message. The main character was intentionally designed with essential elements, serving only as a common thread throughout the story.
Disciplines
Motion graphics, Illustration design.