Roy Kimathi's profile

Fadhili Micro-finance: Corporate Strategy

Roy Kimathi
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strategy Logo Design Logotype Corporate Identity Corporate Design stationery design Social media post
CLIENT: Fadhili Micro-Finance Bank
PROJECT: Corporate Identity, Brand Strategy

PROJECT OVERVIEW:
Welcome to my Behance Portfolio showcasing the comprehensive corporate identity design I have created for Fadhili Micro-finance Bank, a leading institution dedicated to empowering individuals and businesses through accessible financial solutions. This project encompasses a well-crafted logo, corporate stationery, social media presence, and a strategic advertising strategy that conveys Fadhili's vision and values.
strategy Logo Design Logotype Corporate Identity Corporate Design stationery design Social media post
LOGO DESIGN:
The heart of Fadhili's brand identity lies in its logo. I have meticulously designed a logo that reflects the bank's core principles: trust, inclusivity, and financial growth. The logo features an elegant combination of vibrant colors and shapes, representing a harmonious connection between the bank and its diverse customer base. The symbolism of the logo conveys Fadhili's commitment to nurturing prosperity and fostering financial well-being.


COLOUR PALETTE
strategy Logo Design Logotype Corporate Identity Corporate Design stationery design Social media post
TYPOGRAPHY
strategy Logo Design Logotype Corporate Identity Corporate Design stationery design Social media post
BRAND PATTERN
strategy Logo Design Logotype Corporate Identity Corporate Design stationery design Social media post
COMPANY SLOGAN
strategy Logo Design Logotype Corporate Identity Corporate Design stationery design Social media post
strategy Logo Design Logotype Corporate Identity Corporate Design stationery design Social media post
Corporate Stationery:

To ensure a consistent and professional appearance across all touch-points, I have developed a set of corporate stationery that includes business cards, letterheads, envelopes, and other essential materials. The design elements used in the stationery echo the logo's aesthetics, instilling a sense of confidence and trust in clients and stakeholders alike.
strategy Logo Design Logotype Corporate Identity Corporate Design stationery design Social media post
strategy Logo Design Logotype Corporate Identity Corporate Design stationery design Social media post
strategy Logo Design Logotype Corporate Identity Corporate Design stationery design Social media post
strategy Logo Design Logotype Corporate Identity Corporate Design stationery design Social media post
strategy Logo Design Logotype Corporate Identity Corporate Design stationery design Social media post
strategy Logo Design Logotype Corporate Identity Corporate Design stationery design Social media post
strategy Logo Design Logotype Corporate Identity Corporate Design stationery design Social media post
strategy Logo Design Logotype Corporate Identity Corporate Design stationery design Social media post
strategy Logo Design Logotype Corporate Identity Corporate Design stationery design Social media post
strategy Logo Design Logotype Corporate Identity Corporate Design stationery design Social media post
strategy Logo Design Logotype Corporate Identity Corporate Design stationery design Social media post
strategy Logo Design Logotype Corporate Identity Corporate Design stationery design Social media post
Social Media Strategy:

In today's digital era, a strong social media presence is crucial for any organisation. I have devised a comprehensive social media strategy tailored to Fadhili's target audience and brand personality. Engaging content, eye-catching visuals, and informative posts will be utilised to foster a vibrant online community and promote the bank's services. Additionally, the strategy focuses on building brand loyalty and increasing customer engagement.
strategy Logo Design Logotype Corporate Identity Corporate Design stationery design Social media post
strategy Logo Design Logotype Corporate Identity Corporate Design stationery design Social media post
strategy Logo Design Logotype Corporate Identity Corporate Design stationery design Social media post
Advertising Strategy:

To effectively reach potential clients and raise awareness about Fadhili Micro-finance Bank, I have crafted an advertising strategy that leverages both traditional and digital channels. Carefully curated ad campaigns will be deployed across various media platforms to showcase the bank's competitive advantages, community involvement, and customer success stories. The ads will be designed to resonate with the audience, inspiring them to take the first step toward financial empowerment with Fadhili.
strategy Logo Design Logotype Corporate Identity Corporate Design stationery design Social media post
strategy Logo Design Logotype Corporate Identity Corporate Design stationery design Social media post
Fadhili Micro-finance: Corporate Strategy
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Nairobi, Kenya

Fadhili Micro-finance: Corporate Strategy

The corporate identity design for Fadhili Micro-finance Bank encapsulates the essence of the institution's mission and values. Through a thoughtf Read More

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