Having clean water has been a major problem in some developing countries (especially in Southeast Asia and Africa). Based on my personal research, I found that remote areas in Java Indonesia face clean water problem. They hardly find clean water to support they daily activity.
The purpose of doing this campaign is to raise Singaporean awareness that they’re lucky to have easy access to clean water. By buying their local mineral water brand, they are donating at the same time to solve clean water problem in Indonesia.
MINERAL WATER LABEL
Special edition of mineral water label (called Ice Mountain). This is way of raising people awareness that by buying this water bottle, they are donating $1 to people in need.
POSTER SET
To be placed on bus stops and MRT stations