Cannabis Packaging Case Study
Client: Burning Tree, 2021
Design: Burning Tree
Photo Credit: Daniel Marchione
Design: Burning Tree
Photo Credit: Daniel Marchione
Cannabis Packaging is Boring: Let's Reinvent it!
After months in development, Burning Tree is proud to be launching this vanity packaging case study together with Proto3000 | Design, Additive Manufacturing, and Metrology.
Vanity packaging is the packaging used for photography on social media posts, brand websites, and is often found behind display cases in Cannabis retailers. This packaging, if designed well, can excite your consumers and embody (and build) your brand in a highly regulated market. It's also much cheaper to produce than custom retail ready packaging which typically has massive order sizes and high tooling costs.
For this case study, we took 4 Canadian Cannabis brands and reimagined how their vanity packaging could look if it given this mandate: ensure it excites the consumer, communicates the brand promises, and make it unforgettable.
The full case study can be found Burning Tree Design Inc. blog: The Spark.
