CANNABIST BRAND IDENTITY

•

Client: Columbia Care
Project: Cannabist Rebrand

The Project Review: The Cannabist brand is built on three pillars, each contributing to the brand's vision of providing an elevated experience for all stakeholders - employees, patients, customers, and community partners. These pillars encompass a higher standard, higher knowledge, and higher calling. Cannabist prioritizes offering the best products on its shelves to consistently meet a higher standard and provide customers with an unparalleled experience. Higher knowledge focuses on the expertise of Cannabist staff, who assist individuals on their cannabis journey with passion, conversation, and a genuine love for cannabis. The higher calling represents Cannabist's mission to inspire everyone who enters their dispensary to explore the world of cannabis and its potential benefits, such as pain relief, uplifted spirits, and personal growth. These pillars create a unique and exceptional Cannabist experience.