RUNNING SHOE DESIGN
DISCLAIMER: This is not an endorsement of Team One Sports!
(The client for these designs was 'Team One Sports', and if you're reading this statement, the parent company - Team One Invest - remains in blatant violation of contract since July 2022 by failing to fulfill its payment obligations)
The brief was to design three variants of running-shoes for each gender. This task entailed a lot of form studies and exploration to understand the design elements of modern running shoes and their functions, given how new I was to the whole process.
Reference ended up playing a key role in setting constraints for final designs, and the client's vision for the shape language rounded out the process.
