This Women's Day 2023, Mars Wrigley's Galaxy wanted to break the silence, and speak up for and with women! Since so many years, women have always been told what to do, how to do and when to do. With our new campaign on Women's Day, we wanted to break this pattern by telling people - #WhatWomenDontWant!
To take the campaign a step ahead, we collaborated with the well-known actress - Shweta Tripathi who is known to raise her voice on issues around women.
With this collaboration, we created a heart warming and an inspiring poem for reminding people #WhatWomenDontWant.
We wanted people to understand #WhatWomenDontWant just not on Women's Day but every single day. So, we ended the campaign with a clear and direct message.
