This project  began with the restyle of a logo we considered wrongly designed or outdated. The brand I chose was Oreo. We had to do a soft and a hard restyle of the logo and then choose the one we liked the most and create a brand manual around it. We had to include the positive/negative versions of the logo, safe area, minimum size, typography to be used, color palette, graphic pattern, photography style and also some brand identity’s elements, such as a business card, letterhead, app icon and packaging.

Later that year, I submitted the project for the NABA Communication Awards in the category of Logo Design. The project got first place in its category and I was also awarded the Best Ranked Student of the 1st year (student who got the most points among all categories).

Packaging

Business Cards

Apparel