Cassidy Herrold's profile

Central Atlanta Progress

Cassidy Herrold
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Connect with Your City

The Client: Central Atlanta Progress serves as the transportation management association (TMA) for Downtown Atlanta. In this capacity, CAP/ADID works with commuters and employer/property management partners to develop and deploy education and outreach practices aimed at promoting alternative transportation (options other than driving alone), which thereby reduces congestion and improves air quality.

The Goal: Generate awareness and encourage commuters to take public/alternative transportation
Advertising billboard design digital campaign Logo Design marketing Print campaign Social media post video visual identity
Advertising billboard design digital campaign Logo Design marketing Print campaign Social media post video visual identity
Advertising billboard design digital campaign Logo Design marketing Print campaign Social media post video visual identity
Advertising billboard design digital campaign Logo Design marketing Print campaign Social media post video visual identity
Advertising billboard design digital campaign Logo Design marketing Print campaign Social media post video visual identity
Advertising billboard design digital campaign Logo Design marketing Print campaign Social media post video visual identity
Advertising billboard design digital campaign Logo Design marketing Print campaign Social media post video visual identity
Advertising billboard design digital campaign Logo Design marketing Print campaign Social media post video visual identity
Advertising billboard design digital campaign Logo Design marketing Print campaign Social media post video visual identity
Advertising billboard design digital campaign Logo Design marketing Print campaign Social media post video visual identity
Advertising billboard design digital campaign Logo Design marketing Print campaign Social media post video visual identity
Advertising billboard design digital campaign Logo Design marketing Print campaign Social media post video visual identity
Advertising billboard design digital campaign Logo Design marketing Print campaign Social media post video visual identity
Roles: Designer, Art Director
Key Team Members:
Michael Neff — Design Director
Kris Johnson — Producer
Software/Skills: Photoshop, InDesign
Deliverables: Print Ads, Digital Ads, Billboard Ads, Bus Kiosk Ads, Postcards
Central Atlanta Progress
Published:
Cassidy Herrold's profile

Owner

Cassidy Herrold's profile
DC, USA

Central Atlanta Progress

Published:

Creative Fields