© 2021
Pei

Pei was a digital payment platform that allowed users to pay their bills, transfer and request money.  The year was 2021, the company had gained some traction, and they approached us to work together on their rebranding, which we gladly accepted.

We took inspiration from the efficiency of the service and application to develop a solid, happy, and colorful brand.

On the lighter side of events, it took us 730 days, a presidential election, and removing the application from the market to remind us that we haven’t yet shared the brand we developed.
Branding






Art Direction: Alfredo Enciso, Bruno Campos, Matti Vandersee & Marcelo Jiménez
Graphic Design: Jorge Espinoza
Motion graphics: Alejandro Royo

Photography: Mateos Muñoz

PUPILA



PEI
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Owner

PEI

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