HKEX Chinese New Year
Cookie Box
[Aesthetics meets functionality]
Cookie Box
[Aesthetics meets functionality]
International Design Awards, 2022
— Honourable Mention in Graphic Design, Print-Packaging
— Honourable Mention in Graphic Design, Print-Packaging
DNA Paris Design Awards, 2023
— Honourable Mention in Graphic Design, Packaging
To welcome their employees at the start of the Lunar New Year of Tiger, HKEX prepared a few cookies for everyone as a desk drop gift in their offices in Hong Kong, London, Shanghai, Beijing and Singapore.
We helped to design the packaging for the cookies. We designed a little tiger that can be folded easily and collapsible when transport. The tiger is the form of the lion dance, a traditional performance during the Chinese New Year, giving a festive and energetic start for the year. The rough textured red paper and gold foil added an elegance to the design.