On this design challenge, I wrote the copy for a full-page print advertisement for Lucky Dog Rescue Orlando, a fictitious non-profit organization. At the same time, the required challenge have been designed to give me more practice in working with InDesign.

For this design challenge, I wrote and produced a 23-second audio advertisement for Lucky Dog Rescue Orlando in a format suitable to be heard on Spotify, a digital music, podcast, and video streaming service. Using Adobe Illustrator, I created a companion display unit for Lucky Dog Rescue Orlando. I recorded the script in Audition, then added a music track and dog barking noice effects from a free, copyright-compliant music source. All this by making sure that my voice and music selection will communicate the brand’s voice and tone, and appeal to the target audience of listeners, and has an appropriate audio signature.

For this design challenge, I wrote and produced a 30-second video advertisement for Lucky Dog Rescue Orlando following Spotify’s specifications for mobile devices.