BLOOP SHOWER KIT
Packaging Design and Branding
Bloop is a new sustainable and Eco friendly self care brand influenced by bubbles.
As kids, we all remember the feeling of seeing and touching bubbles, and the popping sound it makes. Bloop represents this nostalgic sound and feeling.
Each pattern design is shaped by the unique formation of bubbles. A clean and modern color palette adds a touch of personality to each product. Sustainability is at the forefront of the brand identity, achieved through the use of aluminum packaging - the most sustainable material as it is highly reusable and recyclable. Ingredients are derived from fruit and botanical essential oils and are good for the mind, body and soul.
Orginal idea/ Bubble Improved and handmade Improved and handmade
Handmade wordmark logo/
Inspired by final bubble shape
As the package design has fun illustrations logo was designed with wordmark. But it still needed to be competitive and convey the story behind so handmade type was able to bring classic but unique mood to the brand. And minimal, smooth and rounded shape of letters were in order to support brand core value.