Z WAVE IDEA BANG
Z WAVE IDEA BANG is the theme set by Z WAVE DESIGN for SZIDF 2022.
As a young cross-disciplinary team, we wanted to use some special elements to show our creativity and vitality, so we chose "pencil", "bomb" and "light bulb" as the three elements that can represent creativity, using exaggerated expressions combined with unexpected elements such as cream, flowers, stars and moss to form a strong visual impact, just like the passion and energy of the young team. The three creative carriers spouting and floating on the water surface also reflect this "BANG" explosive power and enrich the theme.
We redesigned and reinterpreted the letter shape of "Z WAVE IDEA", which is between regular and unconventional, with a strong sense of decoration, making the theme clearer and more unconventional with a surreal and unconventional means, and forming a good combination and echo with the image.
Z WAVE IDEA BANG 创意勃发是 Z WAVE DESIGN 为参与 SZIDF 2022 深圳国际工业设计大展所设置的主题。
作为一个年轻的跨领域团队，我们希望使用一些特别的元素展示我们的创意和活力，因此我们选择了「铅笔」「炸弹」「灯泡」三种能够代表创意的元素，运用夸张的表达形式与奶油、花朵、星星、苔藓等意料之外的元素拼接结合，形成强烈的视觉冲击，正如年轻团队蓬勃而出的激情和能量。三种创意的载体喷薄漂浮于水面之上，也体现出这种「BANG」的爆发力，丰富了主题。
我们重新设计诠释了「Z WAVE IDEA」的字母造型，介于规整和跳脱之间，具有极强的装饰感，以一种超现实和非常规的手段让主题更清晰明确，并与画面形成了很好的结合和呼应。
