The Reality of Engagement

Machine_ is one of South Africa’s most-awarded internal communications and content marketing specialist teams.  

“As a creative solutions agency, Machine_ offers multiple through-the-line, digital and creative services. But, content marketing and internal communications are among our specialties,” says Sarah Browning-de Villiers, Machine_’s Chief Content Officer. “These awards showcase our expertise in B2C, B2B, content marketing and internal communications,” she says.

Did you know that Sanlam has been one of Machine_'s longest-standing clients? For 10 years! Our award-winning content-marketing team continues to show up and clean out at awards ceremonies, including winning Best Website of the Year (Sanlam Reality), Editor of the Year (Robyn Lane), Best Newsletter / Mailer of the Year (Sanlam Connect) and Best Interactive Digital Publication (Sanlam Connect and Sanlam Engage, tied) at the SAPF 2022 Awards. Read more about that here: https://thisismachine.co.za/in-the-news/machine-wins-at-sa-pub-forum-awards/ 

“Sanlam is one of our longest-standing clients at Machine_,” says Alex Forrester-Strydom, Business Unit Director. “The content and creative produced for Sanlam and Sanlam Reality this year is testament to our strong relationship and how the trust in this partnership allows for innovative, brave and award-winning work to be created. I am incredibly excited to continue our partnership into 2023,” she says.

Watch our case study video below to learn more about how we approached and tackled an interesting problem for Sanlam Reality. Case study boards showcasing how we increased Sanlam Reality's client engagement rate can be found below as well.