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Mad about Packaging Design

One of my favorite shows Mad Men came back this week for it's seventh and final season. In honor of the show, I decided to make a prototype design of the show's dvd box set. 
 
I chose to house the dvds in a suitcase to fit Mad Men's office setting. I've included a flask and some advertising copy in the side pocket, akin to something Don Draper might carry in his briefcase. 
Mad about Packaging Design
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Mad about Packaging Design

mad men packaging design

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Creative Fields