JIANG WU's profile

Maritime Silk Road

Formal :
Cultural and creative design is cultural and creative design. The key technology of cultural and creative design is to form a new shape design that is internalized in the existing cultural essence and shaped by creative value through the extraction and transformation of elements. The core value meets the needs of the fashion market. Cultural and creative industries include creative groups in radio, film, animation, audio and video, media, visual art, performing arts, crafts and design, sculpture, environmental art, and computer services.

Aesthetic :
Cultural and creative design relies on the wisdom, skills, talents and cultural accumulation of creative people to recreate resources and supplies. What is pursued is not only the shape and aesthetic feeling, but also a cultural connotation, which allows visitors to understand the charm of culture from this work.

Technical :
Use Photoshop image editing software and Keyshot rendering software.

Context :
The waves flow endlessly from the sea, and the angry waves come out of Yongshan Mountain. Since ancient times, Ningbo has been called Yongcheng, and the word "Yong" is the urban culture inherited from Ningbo .
The beautiful composition form on the packaging divides and evolves the ever-changing world with exquisite proportions, and gives people the first perspective. It represents Ningbo, a city with great potential, like a soaring dragon, which has been brilliant in history. On the Maritime Silk Road in 2009, the great brilliance of "Sunshine Born on the Sea" once again bloomed.
Small objects echo the big background. In the process of inheritance and development, celadon and compass are combined. The elegant patterns and ancient compass give people endless reverie. A strong Ningbo cultural atmosphere emerges as the times require. , we can feel that the city of Ningbo is at the forefront of the times. In the alternation of the old and the new, Ningbo represents the guidance of marine culture.
As the so-called "sea rules Boning", the gift box bags of Ningbo culture will be passed on to everyone, making people feel the broadness of Ningbo culture and the stability of the ocean.
Maritime Silk Road
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Project Made For

Maritime Silk Road

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