How to align good UX concepts with client requirements
User Experience plays a vital role in the success of a product It is an important puzzle that should be solved for the users by the UX designer.
The objective of UX design should be to minimize the complexity and to present the product so that the consumers can make quick decisions. When developing a product to serve their objectives, users' demands should take precedence over customers' suggestions since poor user experience can undermine clients' ultimate goals.
Pitching of design concepts to the client
Business goals are the first focus for clients. They approach us to leverage our expertise in the field of user experience and design, for the development of their product. They will already have preconceived notions about how their product should seem or function.
The designer is responsible for analyzing and validating the concepts and objectives that the clients have and provide alternatives that will assist the them in accomplishing their business objectives.
Why Guiding Clients through references important?
Industry Standards of UX/UI guidelines
It is good to follow industry standards and best practices as it helps to keep consistency in functionalities, meets user expectations, reduces the learning curve, and also helps in maintaining consistency in later stages of UI development using various frameworks or libraries such as react js, angular, flutter, vue, bootstrap, etc.
This will also prevent confusion about the names and functionalities of elements. It will also help us convince clients how certain functionalities behave or how a user might use their product.
Usage of Data points to defend your design concepts
Research data points are more helpful in design discussions because it provides you the information and general implication on how the entire scope of the design is perceived from the user’s perspective.
There are two types of data research
Quantitative Research Data
Qualitative Research Data
Quantitative research is nothing but the data filled with numbers that deal with it in a statistical format which will help us in solving the design problem whereas qualitative research provides raw facts about the data in form of wordings or verbal data which will help us in understanding human behavior.
Some of the most commonly used quantitative research methods
Online Survey
Observation
Descriptive Research
correlation Research
Some of the most commonly used qualitative research methods
User Interview
Ethnographic Research Modal
Historical Modal
Narrative Modal
With the help of these data points, we will have enough information to defend the design concept. This will provide a better understanding for the client with the help of true and unadulterated data about the design.
