Overview
Truly is a hard seltzer beverage brand with a variety of fruity flavors and profiles for casual drinkers. Antidote Studio was briefed with creating a spot showcasing the refreshing allure and fruity burst of lemonade, wild berries, fruit bunch and more all contained within an explosion of flavor.
Fairly straightforward (other than slow water sims), I threw in some simple fruit assets, water drop cloning + animated alembics for dripping, simple keying of cans and then some XP bubbles for underwater carbonation look of fizz as tabs popped open, and lighting setup and exclusions for can models.
Fairly straightforward (other than slow water sims), I threw in some simple fruit assets, water drop cloning + animated alembics for dripping, simple keying of cans and then some XP bubbles for underwater carbonation look of fizz as tabs popped open, and lighting setup and exclusions for can models.
