Client: House Foods Philippines
Project Type: IG Static Posts
Year: 2022
The Brief:
One of House Foods' products "Vermont Curry" introduces home-cooked recipes featuring their curry products in the form of carousel IG posts for people to follow. This particular post supposedly introduces "Eggplant & Tomato Cheesy Curry". The copy includes the ingredients along with the procedure to follow. The task to was create static posts corresponding the recipe.
The Approach:
The Approach:
Seeing House Foods' format and theme, I followed the vibrant/lively illustrations they would've applied in their storyboards. I particularly added a touch of anime/manga within the main ingredients' expressions and mannerisms to add to the vibrant - fun theme altogether.
Original Sketch:
Output:
