GRANDEUR was a special exhibition celebrating renowned oil painter Josh Elliott throughout July 2022. The show featured five new larger-than-life landscape paintings.
It was an absolute treat to develop the creative strategy behind the promotion and presentation of Josh Elliott's GRANDEUR.
After researching Josh and his work, it was clear that a clean, fresh aesthetic would complement the exhibition. While beautiful and lush, the works are also so deliberatly and carefully considered from a design perspective that they lend themselves naturally to a bold approach.
Gone are the days of swashed signatures and shades of white. Bring out the fun lettering and punch-in-the-face orange. These paintings deserved something interesting.
