Blaze Package Design and Ad Campaign

  • I had the unconventional assignment to create an ad campaign and package design for marijuana. I used dragon imagery because Puff the Magic Dragon relates to cannabis.

    For the branding design I went through a process of drawing dragons that resemble a kind of flame.  I started sketching lighters with the dragon, but thought the dragon by itself worked best. 
  • Branding
  • Package Design 
  • Ad Campaign