Miele '20 years tested' campaign
The Miele '20 years tested' campaign was designed to promote the fact that Miele appliances are German engineered and tested to the equivalent of 20 years usage.
My role as graphic designer at TRP was to work along side the Creative Director with the aim of designing and creating an advertising campaign including print, microsite, display online, outdoor and point of sale.
Client: Miele
Role: Concept design through to finished art
Agency: TRP (The Ross Partnership)
Date: Launched in 2012.
