Curaprox Facebook Campaigns
Project: Curaprox social media campaign I Art direction, social media posts creation & animations by me
Below, you can find three Facebook campaigns for Curaprox, made during my employment at The Factory Network Agency.
1. Colorful Universe
The first campaign represents the 'colorful universe' of Curaprox dental and hygiene products. Each product is celebrated and is on a podium, due to its attributes and special qualities. The setting is as simple as possible in order to better highlight the products. The scene is composed only of a dimmed light projected above the products, and the colors are tone-on-tone, to spotlight the particularity of each product.
I mostly used Adobe Photoshop and Illustrator for background creation, editing, and product placement.
2. Curaprox ad banners
I created these two animations to highlight some of the Curaprox products. The animations were displayed on a large digital street banner. I wanted the design to be minimalistic and colorful, thus putting the Curaprox products into focus and being easy to notice for people passing by.
In the animations, you can find the Curaprox dental hygiene products, mostly from the collection of Curaprox Ultra-Soft toothbrushes and Be You toothbrushes and toothpaste.
3. Grafik Spirit
The third campaign is based on an infographic about the latest news regarding the dental profession, curiosities regarding dentists, and the way they work globally. The campaign has a more illustrative approach, using vector illustrations from Shutterstock, edited and modified by me to fit the context.
© 2018 Curaprox, The Factory Network Agency. All rights reserved
