METAL - Internal projects
Done at Media.Work
Done at Media.Work
Metal is a part of an experimental project based on physical, chemical, and tactile features of a material in a digital environment.
Most of the techniques of metal fabrication use heat and pressure to form the material. Metal can be melted or softened by heat, as in the process of forging and casting, or it can be treated just by application of mechanical force, for instance, when the metal is rolled. Especially impressive are methods that are based on automatization of machines—running on algorithms, they create extremely precise shapes and patterns by milling, drilling, or turning.
We combine photo-real look and abstract elements to visualize the life-cycle of the materials and how they can be really process.
In our exploration, we tried to experiment with different states of metal—to test its strength and flexibility, to play with texture and coating. Taking different shapes as the basis, we were able to demonstrate all the functionality of the material, its aesthetic and technical properties.
In our exploration, we tried to experiment with different states of metal—to test its strength and flexibility, to play with texture and coating. Taking different shapes as the basis, we were able to demonstrate all the functionality of the material, its aesthetic and technical properties.
Credits
Creative and Art Direction:
Igor Sordokhonov, Anna Reshetnikova
Design, Animation:
Denis Semenov, Sergey Shurupov, Roman Eltsov, Artur Gadzhiev, Anna Reshetnikova, Pavel Pitaev, Roman Kuzminykh, Alexey Schipachev, Denis Unishkov
Sound:
Artyom Markaryan
Graphic Design:
Anastasia Suryaninova
Edit:
Pavel Pitaev
Year:
2021
