A poster I made for a tea brand. 

I found the brand to be luxe, yet with an air of down-to-earth-ed-ness. 

I figured the best way to express that would be to use rich colours such as maroon to bring out the high quality and the richness that their tea possesses and brown and handmade textures in the background to express the rustic and earthiness of handmade tea.

I also used a parchment colour for the text to further express the simplicity of the brand and used bold text to illustrate that it is a no nonsense tea brand which gives you the highest quality tea and a hint of with an artistry in the typeface to bring out the luxe nature and the quality of their teas.