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HFAN International Church Retreat 2022 - Event Identity

Jesslyn Chiunardy
•

EVENT IDENTITY / SET DESIGN / EDITORIAL DESIGN / MERCHANDISE
HFAN International Church Retreat 2022 - Event Identity

House For All Nations (HFAN) International Church finally held their first annual retreat after the pandemic. Revolving around the theme, "True Identity", this camp invites attendees to walk together on discovering what it means to be followers of Christ.



church event identity marketing merchandise set design Booklet environmental graphics retreat brand identity brand experience



Challenge

How to portray an abstract theme of "True Identity" into imagery? How to ensure quality despite tight budget and deadline?



church event identity marketing merchandise set design Booklet environmental graphics retreat brand identity brand experience
church event identity marketing merchandise set design Booklet environmental graphics retreat brand identity brand experience
church event identity marketing merchandise set design Booklet environmental graphics retreat brand identity brand experience



Solution

​​​​​​​Focusing on the message of "who I am inside", ​​​​​I incorporated center-alignment in most of the design. Saved cost with alternatives such as screen printing a gradient as halftone; which allowed the T-shirts to print in one colour. Involved attendees to the brand experience by handwriting their own name tags. It also hints their personality, thus showcasing an identity.



church event identity marketing merchandise set design Booklet environmental graphics retreat brand identity brand experience
church event identity marketing merchandise set design Booklet environmental graphics retreat brand identity brand experience
church event identity marketing merchandise set design Booklet environmental graphics retreat brand identity brand experience
church event identity marketing merchandise set design Booklet environmental graphics retreat brand identity brand experience
church event identity marketing merchandise set design Booklet environmental graphics retreat brand identity brand experience
church event identity marketing merchandise set design Booklet environmental graphics retreat brand identity brand experience
church event identity marketing merchandise set design Booklet environmental graphics retreat brand identity brand experience



HFAN International Church Retreat 2022 - Event Identity

photography
Bryant Aryadi, Eric Laksmono



Thank you for watching
Find more of my works on Instagram (@chiunery)



HFAN International Church Retreat 2022 - Event Identity
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Jesslyn Chiunardy's profile

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Jesslyn Chiunardy's profile
Vancouver, British Columbia, Canada

HFAN International Church Retreat 2022 - Event Identity

House For All Nations (HFAN) International Church finally held their first annual retreat after the pandemic. Revolving around the theme, "True I Read More

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