The Garden Museum - Interactive Design
skills - Branding, interactive design, Experience design
Brief - New figures show we are continuing to spend less money on buying things, and more on doing things – and telling the world about it online afterwards, of course (Usborne, 2017). Simultaneously, months of closures during the pandemic have caused financial havoc for art venues, and many expect to be strapped for years. (Marshall, 2021) The Alternative Museum project combines these two challenges into one project, in which the focus is your target audience and how they experience and interact with graphic design when it inhabits a physical space or environment.
Time for project - 4 weeks
Result - Taking inspiration from one of the exhibits at the Museum - the Dig for Victory Campaign leaflet, I came up with an idea to make a simple activity, interactive with the help of graphic design. This marketing event would not only promotes gardening but also make users interact more with the real world rather than focus on something technology-heavy.
Sketchbook pages
