cobb studio's profilejihee Han's profileKyudam Park's profileSoyun Choi's profileYongjae Choi's profile+3

AXN Channel Network Design 2022

Multiple Owners
•
action adventure animation artwork AXN broadcast channel branding Character design motion graphics thriller



[ AX-TASY ]



AXN is an international drama channel that broadcasts various action contents. It boasts a wide spectrum of action contents ranging from extreme action to thriller, adventure, and action melodrama.

At the beginning of the project, we contemplated ‘the reason why people like action contents.’ Our conclusion was 'because of the pleasure gained through action’. And from that conclusion, our concept “AX-TASY” has derived.

AX-TASY is a word created by combining AXN and Ecstasy, symbolizing the pleasure that viewers can get through watching action contents from AXN. 
Through identity films, we wanted the viewers to feel the crunch, exhilaration, and tension that they can gain through the Extreme action, Thriller, Adventure, Action-melo contents. We also tried to express the pleasure one can feel by watching the action, by borrowing the oddly satisfying video method.



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action adventure animation artwork AXN broadcast channel branding Character design motion graphics thriller

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Character in ADVENTURE
The first theme of AX-TASY is Adventure, featuring an explorer. He is a courageous man who goes through various obstacles to find the treasure.


action adventure animation artwork AXN broadcast channel branding Character design motion graphics thriller
action adventure animation artwork AXN broadcast channel branding Character design motion graphics thriller
action adventure animation artwork AXN broadcast channel branding Character design motion graphics thriller
action adventure animation artwork AXN broadcast channel branding Character design motion graphics thriller
action adventure animation artwork AXN broadcast channel branding Character design motion graphics thriller


VIDEO








action adventure animation artwork AXN broadcast channel branding Character design motion graphics thriller



Characters in EXTREME ACTION
The second theme is Extreme Action,
featuring a hero who beats villains in a witty way.



action adventure animation artwork AXN broadcast channel branding Character design motion graphics thriller
action adventure animation artwork AXN broadcast channel branding Character design motion graphics thriller


VIDEO







action adventure animation artwork AXN broadcast channel branding Character design motion graphics thriller



Characters in THRILLER
Our third theme is Thriller which consists of a Child Villain and a timid man who tries to escape him but always ends up getting caught.



action adventure animation artwork AXN broadcast channel branding Character design motion graphics thriller
action adventure animation artwork AXN broadcast channel branding Character design motion graphics thriller
action adventure animation artwork AXN broadcast channel branding Character design motion graphics thriller


VIDEO







action adventure animation artwork AXN broadcast channel branding Character design motion graphics thriller



Characters in ACTION MELO
The fourth theme is Action Melo which depicts the fiery action and love between a male and a female agent on undercover duty.



action adventure animation artwork AXN broadcast channel branding Character design motion graphics thriller
action adventure animation artwork AXN broadcast channel branding Character design motion graphics thriller
action adventure animation artwork AXN broadcast channel branding Character design motion graphics thriller


VIDEO



So Bumper




Sign On



Title



Ratings



On-air Elements


Creative Director
DUDU

Project Manager
Soyun Choi

Continuity
Soyun Choi, Sunjung Yang, Yongjae Choi, Geulim Choi

Character Design
DUDU, Geulim Choi

Character Rigging
DUDU, Kyudam Park

ID
Adventure : Yongjae Choi , JIBI
Extreme Action : DUDU
Thriller : Sunjung Yang , Miae Jang
Action Melo : Kyudam Park
Main ID : Yongjae Choi

Ratings & Sign On
Geulim Choi

Next
DUDU, Kyudam Park

So bumper
Geulim Choi, Kyudam Park​​​​​​​

Title
DUDU

On-air Elements
Eunjin Jo

Sound Design
ROIAUDIO

action adventure animation artwork AXN broadcast channel branding Character design motion graphics thriller

Thanks for watching ! 


AXN Channel Network Design 2022
Published:
cobb studio's profilejihee Han's profileKyudam Park's profileSoyun Choi's profileYongjae Choi's profile+3
Multiple Owners

Owners

cobb studio's profile
Seoul, Korea, Republic of
jihee Han's profile
Korea, Republic of
Kyudam Park's profile
Seoul, Korea, Republic of
Soyun Choi's profile
Korea, Republic of
Yongjae Choi's profile
Seoul, Korea, Republic of

AXN Channel Network Design 2022

AXN Channel Network Design 2022 [AX-TASY] AXN is an international drama channel that broadcasts various action contents. It boasts a wide spect Read More

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