Collaboration with SCAD and The Coca-Cola Company to research and develop new and innovative cross-promotional marketing concepts. With the lack of human contact in the age of social media immersion, we decided to create a movement that will bring people back to the meaning of happiness and good wishes. This is where the Clink Movement comes into play as it connects consumers from around the world through the simple gesture of “cheers.”
The Clink Bracelet would be able to connect to the app and record every time the consumer cheers!!
"These images are for demonstration only and are not intended to imply any imprimatur from McDonald's or The Coca-Cola Company."
