A school project where we were required to create a marketing campaign for a social issue of our choice. I chose to focus on the lack of female representation in football.
To do so i created the 'IN HER POCKET' campaign - a play on the popular footballing phrase 'in his pocket', as well as the slogan 'AGAINST THE RUN OF PLAY', another popular footballing phrase.
Primary Posters
Social Media
Cellphone Wallpapers
Billboard
Marketing
