Grand Opening Marketing
This project required a poster and three differing social media posts for a major event without overwhelming the overall concept with too many typefaces and colors. I chose to create a poster and social media posts for a bakery opening. Because this bakery was called "Fat Rabbit" I chose more pastel colors and organic shapes to give a more natural, botanical concept to along with the rabbit element. Instead of making the baked goods the focal point, I decided to creatively integrate the baked goods with the floral wreaths to force the eye to travel around the poster instead of staying strictly on the center.
