Fashion and design meet distant worlds, disciplines that look at each other, look for and touch each other without ever really. Yet, to be much more than it appears: clothing and living as the incipit of their respective narratives, the culture of everyday life as a terrain for experimentation and transformation of the entire society, the ability to shape new languages ​​and new behaviors, creative actions with multiple tiles of contemporary expressiveness such as art, music, theater, cinema, food inspires. And again: the search for new materials, circularity, sustainability, craftsmanship and digital, in addition to the fact that design is inclusive and multidisciplinary and also includes fashion in its jagged perimeters.
this is why I thought of a union, a collaboration between the various prestigious brands in the world of design and the world of fashion: Bubble rock, An unstable shape, the unconventional aspect, the soft lines: a harmonious and slightly transgressive object, whose salient feature is the light-hearted elegance designed by designer Piero Lissoni in contrast with the decisive and contrasting shapes of the Missoni brand,
thus creating a perfect harmony between the two brands