Erika Yen's profile

BDD Campaign Design

Mental health Campaign – Body Dysmorphic Disorder

Deformation disorder is a disease that is easy to suffer, especially for modern young people. Through visual advertising design, it can solve people’s mentality of neglected diseases, and at the same time, make young people aware of the importance of self-identity.

The cracks and scattered parts of the face show that people see themselves in the mirror so imperfectly, even in details that other people cannot see. Brushes represent people’s mindset that they want to achieve “perfection” through plastic surgery and constantly modify their facial features until others can no longer see their original appearance.

#BDD #NobodyIsPerfect
BDD Campaign Design
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BDD Campaign Design

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Creative Fields