Exforge lowers blood pressure and allows people do habitual things like heavy phisical works, emotional joy and feelings.

 

AIM:
Create presenter for managers who meet with doctors and introduce them Exforge capabilities. Usually presenters are boring and consist of charts, figures, huge medical terms and have awful layout and design.

IDEA:
The idea is to show medical workers what does it mean to live up to the hilt for patients. 

Brand: Exforge (Novartis)
Art-director: Daria S-Va

illustrator: Andrey Gordeev
Copywriter: Ira Vlasova