The Internet has been a boon for the everyday-to-day tasks. Many people are harnessing the internet these days to a great extent due to pandemics. There are lots of data that gets updated on the internet. In today’s commercial world, handling massive extents of data has become vital. Big data gives useful data insights. The insights assist businesses in formulating effective marketing tactics- Shamayun Miah. Marketing and Big data are together done a fantabulous job.