Toyota in the UAE was lacking Local Photography that showcased the car features, the kind of people that drive & own it and the environment/terrain best suited for it.
We partnered up with Daniel Botezatu from Litematter to create this library of local shots that feature across their advertising verticals.
Credits:
Agency: Memac Ogilvy
Group Creative Director: Jean-Pierre De Villiers
Agency: Memac Ogilvy
Group Creative Director: Jean-Pierre De Villiers
Sr. Art Director: Osama Siddiq
Senior Account Director: Kenneth Monis
Senior Account Director: Kenneth Monis
Senior Account Manager: Johan D’souza
Art Direction/Retouch: André Souza
Photography: Daniel Botezatu / Litematter
Art Direction/Retouch: André Souza
Photography: Daniel Botezatu / Litematter