Brand Identity Design
As the designer for Sproxte (a sports apparel and memorabilia firm focused on custom branding for professional athletes), I was given the opportunity to ideate and design a brandmark for Jalen Ramsey (Cornerback, Los Angeles Rams).
I was tasked with creating a unique logo that quickly and successfully represents this elite athlete. Through many sketches and iterations, I created a symbol that has become instantly recognizable and resonates with his millions of fans.
Jalen has implemented the mark in many different ways across his brand though personal jewelry, apparel, etc.