The Brief
Coca Cola wanted to thank their on-ground employees for continuing to work during the COVID-19 lockdown via a film.
The Idea
These were unprecedented times. None of us had experienced the world like this, and we couldn't help but wonder when things would go back to normal. By working tirelessly through these difficult times to provide people their favourite drink, the Coca-Cola frontline heroes were giving people a form of normalcy they so craved.
I wrote a video script to communicate that message. Due to budget limitations, we used stock footage while focusing on the main message through the script.
My role:
Idea and script
