A semester-long project for module, Design for Strategic Communications, which we plan to manage design processes from development to final product in order to meet strategic communications objectives through visuals in print and online publications. My chosen organisation is Project Happy Feet, a Singapore-based not-for-profit organisation set up to empower the lives of underprivileged youths and children in developing countries by supporting their education and training.
Flier
Designed and printed A5 size brochure using Photoshop and InDesign
Objective: To increase the number of active volunteers aged 16-24 by 40% in 6 months from the start of distribution
Flier
Coded webpages using Dreamweaver and Photoshop
Objective: To increase funds raised from Project Happy Feet Slipper Race through participants fees, individual pledges, and corporate donations from $150,000 in 2012 to $200,000 from the start of website's inception.
Coded webpages using Dreamweaver and Photoshop
Objective: To increase funds raised from Project Happy Feet Slipper Race through participants fees, individual pledges, and corporate donations from $150,000 in 2012 to $200,000 from the start of website's inception.
6 panel brochure
Designed and printed using Photoshop and InDesign
Objective: To attain sponsorship or partnership enquiries from organisations and government agencies via phone calls and emails and increase total corporate donations.
