We partnered with Chelsea&Co Agency to design a new visual identity for Williams & Humbert’s star spirit brand, Dos Maderas Aged Rum. The first step was to design the brand guidelines achieving a unified visual identity and tone of voice. This was crucial to maintaining uniformity as the brand expands in different countries and new markets. Next, we designed and art directed a global platform in 5 languages to amplify Dos Maderas’ rich history worldwide. The team developed the UX strategy and narrative together with the production of all content including copy, photography, unique cocktail recipes were developed and a new brand video was produced.

Delivered by Quiet Studio: Art Direction, Visual Identity and Brand Guidelines, Website Design, Infographics, Email and Social Media Look & Feel.