Flavour of Home
Creative Campaign, Creative Direction
No professional actors, no celebrity directors, only the authenticity of family.
Pans is a high jewelry brand that believes jewelry is a medium for preserving the most important family moments. For Pans' 7th year anniversary, we wanted to share the brand’s core values through a campaign video that would highlight the authentic interactions of a real family.
The B-Side
This behind the scenes video is a record of the real interactions between our Pans Family, who learned how to act from scratch. Through acting, they've learned how to break the barriers between them that haven’t been touched for years.
