Campaign for Dublin City University's annual open day
Campaign created around vox pops of DCU students which were hand lettered and animated.
Agency: DDFH&B
Creative Director: Darragh Julian
Copy Writer: Ted Barry
Animation House Piranha Bar
Animator: Alexis Morand
Usage: Cinema, online, press and outdoor
Press ad
rough
final 48sheet artwork
48sheet Billboard
I felt it was important for the overall effect for all the type to be hand lettered, right down to the URLs
The client, DCU, were very good in allowing me to create a hand crafted version of their logo:)
The hand lettering was also animated for cinema by Piranha Bar
The wonderful animation is by Alexis Morand in Piranha Bar
Below are the set-ups for the indvidual scenes that make up the 20 sec animated ad above. All were handed over as layered photoshop files to the animator... he did the rest (thanks Alexis) :)
I am Success Story
DCU Open Days
I'm Ready
Hitting Books and Nails on the Head
A Breath of Fresh Air
The Dark Horse
On the Crest of a Wave
I'm Not Ivory Towers
